the political ads airing during the football game were an obvious attempt to gain the votes of the Joe Six-Packs in the audience
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Benj Steinman, president of Beer Marketer’s Insight, said Yuengling is among the last regional brewers left standing in an age of consolidation, giving it craft beer cachet at something closer to a Joe Six-Pack price.—Robert Channick, Chicago Tribune, 4 Dec. 2024
Word History
Etymology
from the stereotype of a six-pack of beer as a workingman's drink
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